Streaming21 Presents New Revenue Generating Opportunities for Digital Home Entertainment at CCBN2006

Showcase Innovative IPTV Services & Karaoke on Demand to Worldwide Operators

[ClickPress, Fri Mar 17 2006] Streaming21, the world's leader in broadcast-quality streaming solutions, plans to showcase its end-to-end IPTV solutions for telecom operators at CCBN2006, March 21~23 in Beijing, China. The exhibition will highlight Streaming21's latest successes of interactive Karaoke on Demand for many broadband operators in Asia. It will also demonstrate how telecom operators can explore new revenue streams by offering differentiated & compelling home entertainment services to attract more subscribers. Solution live demos include Karaoke on Demand (KoD), Live Broadcasting, Video-on-Demand (VoD), Interactive TV (iTV), advanced H.264 solution and 3G mobile streaming.

Home Karaoke on Demand will be the key theme for the exhibition. Karaoke is an extremely popular form of entertainment in Asia. While the broadband Internet continues to penetrate our personal daily lives, and technologies provide new ways of delivering entertainment directly to the household, the fastest growing form of home entertainment in Asia is Karaoke on demand. Streaming21 realizes a dream of delivering Asia's most popular entertainment directly to the living rooms. With this new ¡¥Karaoke on Demand' solution, people can now enjoy singing with family and friends in the privacy and convenience of their own homes, with a choice of over hundred of thousand high-quality music video titles ranging from the latest hits to classics. Other unique interactive features include powerful song search, vocal accompaniment, interactive singing contest, interactive TV campaign, interactive on-line voting, interactive advertising, TV shopping, and convenient on-line payment, etc.

IPTV & digital home entertainment will soon become the most overwhelming offerings from Asian telecommunications providers. According to a new report from In-State, "China currently has over 40 million PC installations, over 400 million mobile phone subscribers, over 100 million active Internet users - with 54 million broadband Internet users, in which ADSL accounts for 70%, 360 million TV households, over 115 million cable TV subscribers and an estimated television audience of over billions."

Indeed, China is set to emerge as one of the largest IPTV markets in the world. With billions of IPTV potential users in China, all telecom operators are looking for killer applications for digital home entertainment.

"Our Karaoke on Demand services for Chunghwa Telecom (TAIEX: 2412, NYSE: CHT) are tremendously successful that attracts many broadband operators to adopt this lucrative business model afterwards. We've seen a rapid growth in our customers' IPTV subscribers due to KoD's irresistible attractions. We are confident that the explosive popularity of Karaoke on Demand will continue to rise dramatically this year in Asia Pacific. It's an exciting time for IPTV and KoD is believed to be a killer application for the future of IPTV home entertainment in Asia," said Dr. Joe Lin, President and CEO of Streaming21.

Streaming21's vast commercial deployment experience in video streaming has lead to the expansion of IPTV applications to create various business models that offer operators a rich array of revenue generation options by accommodating compelling home entertainment offerings. As the digital home entertainment market continues to accelerate, Streaming21 is anticipating creating new business model with its partners and customers. The company has successfully deployed numerous IPTV & KoD services in a number of countries around the world. Currently, there are over 20 Telcos & broadband service providers adopting Streaming21's award-winning solutions and professional services worldwide.

Live Demos will be demonstrated in Hall 6 at Booth #6B03 at China International Exhibition Center in Beijing, China on March 21-23, 2006. For more event information, please visit www.ccbn.tv.

About Streaming21

Streaming21's broadcast and media-on-demand software solutions deliver broadcast-quality video and audio over IP networks. Streaming21 is recognized as the 'winner of 2005 Red Herring Asia Top 100 companies' recently. Built upon a revolutionary architecture, for which nine patents have been filed. Streaming21's solution enables the deployment of rich-media services with carrier-class scalability, 24/7 operations, and broadcast-quality delivery. The solution uses open standard hardware to lower the total cost of the solution and its software is optimized to support more users and media files with fewer servers as well as less storage, and personnel. The platform is open and flexible to readily integrate value-added services. To learn more about Streaming21's solutions and industry leading partners, please call +886-2-2500-0680 or visit www.streaming21.com.

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