Personalized, Targeted E-Marketing With EMPACT Is A Hit With Customers

SMB owners who want to implement their own email marketing strategies are able to target customers with personalized, relevant marketing with EMPACT: Email and Wireless Marketing Manager.

[ClickPress, Fri Apr 22 2005] Santa Ana, CA - Small business owners across the country are capturing customer attention and creating repeat business using EMPACT: Email and Wireless Marketing Manager - a self-service, permission-based email marketing solution from mUrgent Corporation (http://www.murgent.com).

Businesses collect names and email addresses from customers who want to receive exclusive offers and new promotions about the products and services that interest them the most. Emails are only sent to these "opt-in" customers - increasing response rates for higher ROI and more effective direct marketing.

The viral marketing effect makes permission-based email marketing even more effective. Lollicup Tea Zone, a juice bar in Irvine, CA, recently sent a Customer Appreciation Day email to 500 customers which included each recipient's first name in the subject line to grab attention. Nearly 100 customers forwarded the email to friends, who also responded to the offer.

Proven effective in hundreds of businesses nationwide, EMPACT is an easy-to-use email marketing solution for instant, targeted communication to produce loyal, high volume repeat business.

About mUrgent

mUrgent Corporation is an e-marketing authority and provider of both self- and full-service email and wireless marketing solutions businesses can rely on to automate more frequent, personalized communication to customers, bringing a higher return on investment. For more information about mUrgent, visit http://www.murgent.com.

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