MICK FLEETWOOD PRIVATE CELLAR – CELEBRITY WINE TO DEBUT AT COSTCO, STATES the WALL STRET JOURNAL

The Wall Street Journal reports Costco will add the line of wine produced by rock icon Mick Fleetwood of Fleetwood Mac in the coming months. In an article titled “The Intersection of Hollywood and Vines,” the Journal blind tasted over 50 celebrity wines and awarded Mick Fleetwood Private Cellar “Best Wine by a Living Musician,” stating “Very Good. Smooth, velvety and elegant, with great fruit and nice acidity. Real stature. Great with a rare steak.”

[ClickPress, Sat Jun 17 2006] The Wall Street Journal reports Costco will add the line of wine produced by rock icon Mick Fleetwood of Fleetwood Mac in the coming months. In an article titled “The Intersection of Hollywood and Vines,” the Journal blind tasted over 50 celebrity wines and awarded Mick Fleetwood Private Cellar “Best Wine by a Living Musician,” stating “Very Good. Smooth, velvety and elegant, with great fruit and nice acidity. Real stature. Great with a rare steak.”

Sabre Entertainment handles marketing, branding, imaging and licensing for the iconic rock star, Mick Fleetwood of Fleetwood Mac. The company has created line of branded wines which is currently sold in Gelsons Markets, select restaurants nationwide and select Hyatt Hotels from New York to San Francisco. The wine is scheduled to debut in Costco throughout September and October, 2006. Mr. Fleetwood will introduce the wine at select Costco locations with planned personal appearances.

Sabre Entertainment began the branded label program 4 years ago with a single wine, the Mick Fleetwood Private Cellar 1998 Cuvee, and it has grown to twelve vintages, five of which have sold out. Currently, there are seven wines available from Mick Fleetwood Private Cellar; the 2005 Chardonnay, 2004 Cuvee, 2004 Merlot, 2004 Barbara, 2005 Limited Edition Sauvignon Blanc, 2003 Limited Edition Syrah and 2004 Limited Edition Sta. Rita Hills Pinot Noir.

For information on the Mick Fleetwood Private Cellar wine, or celebrity branding, marketing and imaging, contact Jonathan Todd at Sabre Entertainment by e-mail at info@SabreEntertainment.net. The wine is available by mail order in many states through: www.PremiumDistributors.net.

CONTACT:
Jonathan Todd – President
Sabre Entertainment
3835R East Thousand Oaks Boulevard
Westlake Village, CA 91362
info@SabreEntertainment.net
www.SabreEntertainment.net

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