Real Magnet CIO to Address E-mail Deliverability at NEPA Conference

Mitch Eisen, the Chief Information Officer of Real Magnet, an e-mail marketing and deliverability company, will be a featured speaker at this year’s annual conference of the Newsletter and Electronic Publishers Association (NEPA.) The 29th annual conference is NEPA’s largest meeting, with 45 sessions and more than 100 speakers.

[ClickPress, Wed May 25 2005] Bethesda, MD -- May 24, 2005 -- Mitch Eisen, the Chief Information Officer of Real Magnet, an e-mail marketing and deliverability company, will be a featured speaker at this year’s annual conference of the Newsletter and Electronic Publishers Association (NEPA.) The 29th annual conference is NEPA’s largest meeting, with 45 sessions and more than 100 speakers.

Eisen, an industry expert on e-mail deliverability and technology, will discuss a variety of topics, including the status and evolution of SPAM filtering technology, strategies for publishers to obtain more value from their e-mail marketing efforts, and future trends in e-mail marketing. An authority on emerging technology, Eisen will also discuss the increasingly serious challenge of e-mail deliverability.

The NEPA conference, “Winning Profit Strategies for Specialty Publishers” will take place at the Mayflower Hotel in Washington, DC on Sunday, June 5 - Tuesday, June 7, 2005. Attendees will benefit by hearing cutting-edge ideas from industry leaders, as well as fresh, new perspectives from a broad range of speakers.

About Real Magnet
Real Magnet is a Bethesda, MD-based e-mail service provider and application development firm. More than 500 corporations, non-profits, publishers, and hospitality firms use the company’s flagship e-mail marketing solution, MagnetMail, for their e-mail, fax, and e-survey broadcast needs. The American Society of Association Executives (ASAE) and the Hospitality Sales and Marketing Association International (HSMAI) have selected MagnetMail as the e-mail marketing solution of choice for their members. MagnetMail is for the exclusive use of permission-based marketers. Real Magnet is privately held and was established in 2000.
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