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Advertising & Marketing: Insurance wars: Bond vs. Borat
 

Insurance wars: Bond vs. Borat


Insuring Bond’s a piece of cake compared to insuring Borat but who costs more? Adrian Flux Insurance gets some surprising results when it looks into insuring these strange drivers.


[ClickPress, Mon Dec 04 2006] When a mainstream insurance broker put out a story last week about how much it would cost to insure James Bond's cars, the specialists at Adrian Flux Insurance chuckled.

“Never mind all the media hype about a slick fashion clothes horse like Bond,” said Gerry Bucke of Adrian Flux. “What about the real challenge - insuring Borat, the world’s most famous 'Kazakh'?"

A wealthy civil servant on an unlimited budget - such as Bond - is a piece of cake to insure, argues Bucke, a specialist in 'insuring the uninsurable'.

Bond drives expensive supercars. Borat has a bodged-up old ice cream van of dubious origins with a bear in the back.

You’d think that ejector seats and missiles would put a rocket under Bond’s premium. But what about Borat's beat-up bearmobile?

Then, what about the No Claims Bonus? Bond’s been crash-free since 2002 (when Die Another Day was released), so that’s four years' worth to set against his admittedly patchy accident record. Borat’s only just passed his test, so he’s got no experience whatsoever.

Flux claims to insure any car and any driver: “We’ve got policies for modified cars and for high performance ones, so Bond would be no problem,” says Gerry. "Borat’s more unusual. We do cover ice cream vans, but he might be better off going for a grey import policy, or maybe a kit car scheme. Whatever, we should be able to sort something out.”

And they did. So who came out best?

“For Bond’s Aston Martin DBS, we reckon about £3,750. For Borat, around £900 should do it."

So Borat wins hands down in the costs stakes. "But only if the bear is a pet", says Gerry Bucke. Flux would also add Azmat, Borat's porky sidekick TV producer, to the policy for free.

Adrian Flux has a huge range of policies for the motoring enthusiast. For details contact the Adrian Flux quote line on 0800 505 3000, email the company at quotes@adrianflux.co.uk, or see the Flux homepage on www.adrianflux.co.uk






Company: The Publicity Works
Contact Name: Tim Morgan
Contact Email: tim@publicityworks.biz
Contact Phone: 01263 7617000
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