Insider Website Helps Consumers Turn the Tables on Bad Deals

A team of finance insiders have launched a new website that gives customers an edge when finding the best deals for their money.

[ClickPress, Wed Dec 06 2006] Banks and building societies frequently entice new customers with preferential rates that expire over time. Insurance companies increase renewal premiums if they think a customer is not likely to go elsewhere.

TheRateTart.com has been designed to make its easy for customers to remember to compare and switch. As well as offering free best buy tables, it is the first UK site to remember the products you apply for and send free personalised reminders before your current deal expires. Anyone can set up free alerts on TheRateTart.com. And in the run up to Christmas, customers can get a free £20 Virgin Wines voucher when they sign up.

Before Christmas, the TheRateTart.com will launch free product guides and news stories written by industry insiders that help consumers understand how financial products really work.

Chris Neiger of TheRateTart.com points out the advantages of using a comparison site created by industry insiders: “We know how the banks, building societies, insurance companies and utilities providers think. We know where the bodies are buried. Hell, in some cases we did the digging”.

Background
TheRateTart.com provides comparisons for loans, savings, bank accounts, mortgages, insurance, broadband and trading accounts as well as credit cards. Without exception, the finance offers displayed on the website are sourced from FSA approved and regulated companies. TheRateTart.com is the sole distribution channel of Rate Tart Ltd.

The term “Rate Tart” was first coined by banks to describe people who save money by moving debt around to take advantage of introductory credit card deals. The term was intended to pour scorn on people with little brand loyalty.

Chris Neiger of TheRateTart.com says “Using TheRateTart.com can save people hundreds of pounds a year. We actively encourage consumers to use their understanding to stay one step of the game. We want to use our inside knowledge to level the playing field”.

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