3rd edition of screen media directory to be launched at Screen Expo 2007

The Screen Association’s Screen Advertising Networks Directory was enthusiastically received when it was launched in 2006. The 3rd edition will be launched at Screen Expo Europe 2007

[ClickPress, Mon Jan 15 2007] The 3rd edition of the Screen Advertising Networks Directory, the definitive guide to UK-based screen-media advertising networks, will be available for the first time at Screen Expo Europe (Earls Court, 31st Jan – 1st Feb 2007).

The Screen Advertising Networks Directory is the only directory of UK-based digital signage networks which accept 3rd-party paid advertising. Launched in 2006 by The Screen Association, it has been warmly welcomed by an industry which increasingly sees a real need for a comprehensive and authoritative source of consistently produced data for advertising planning purposes. The directory is fully indexed and includes details about the network, contacts and other relevant information.

The 3rd edition of the directory includes additional data, as well as updates to existing information, on 71 networks covering 95,000 screens and a footfall of 356 million. The latest edition also includes a summary of which media sales houses are used by the networks, as well as a breakdown of content management systems currently in use.

The Directory is available as a single print edition, PDF or annual subscription. For more information, go to www.thescreen.org

Held in association with The Screen Association and ScreenMedia magazine Screen Expo is Europe's largest digital signage & out of home TV event.

The Screen
The Screen is an independent UK based trade association for the digital signage industry. Its members include representatives from all aspects of this rapidly growing medium which is also commonly referred to as screen media, digital media networks, dynamic signage and captive audience networks.

For more information, please contact James Henry at The Screen
+44 (0) 7940 995 645 or james.henry@thescreen.org




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Press contact is Peter Hayward at Omicron Communications. T +44 (0) 1442 878005 or ph@omicron-communications.co.uk

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