Stopping Spam at the Source

As spam reaches epidemic proportions a new company has decided to tackle the problem from a different angle. With an average rate of 6 spam messages per day for every computer user, it is clear that spam laws are not enough.

[ClickPress, Fri Feb 02 2007] As spam reaches epidemic proportions a new company has decided to tackle the problem from a different angle. With an average rate of 6 spam messages per day for every computer user, it is clear that spam laws are not enough.

Unfortunately the definition of ‘spam’ is a bit of grey area, especially to the senders. Companies get around spam laws by buying ‘opt-in’ lists and use marketing companies to send their message, sometimes without really knowing what they are doing. Companies ‘rent’ their lists of members to marketers who can then send almost whatever they want because have agreed to receive ‘offers from partners’. Technically it’s legal, but in the eyes of most consumers it’s spam. Most businesses have working unsubscribe functions, but with others you are simply confirming your address is active and end up with more spam.

SpamSafeSites.com makes everything black and white. First of all, the member’s website is certified and monitored not to send spam and shows customers this by displaying a trust seal on their website. If the customer does receive something they consider spam then they also know there is a working unsubscribe function and a way to contact someone from the company.

The service also protects members from spam by providing a web based contact form. This means they do not need to publish an email address anywhere on their website and so cannot be found by spammers and email harvesters.

“We hope to combat spam from two ways: First we make it hard for spammers to harvest emails from websites. Second we certify the members do not spam, and encourage surfers to use them over other sites that have not been certified, effectively restricting the flow of email addresses available to the spammers” Said Co- founder of the company, David Cann.

In addition to reducing spam, SpamSafeSites.com also proves to be an effective tool for members to increase sales and signups, with some businesses reporting a 27% increase in sales. With internet users more cautious than ever about internet scams, spam and giving out personal information SpamSafeSites.com gives customers peace of mind they can subscribe to a newsletter without it coming back to haunt them

For more information and membership inquiries visit SpamSafeSites.com

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