The art of mobile: txtNation empowers MobileArt

By offering a number of payment options and geo-targetting its content, MobileArt is positioning itself for maximum take-up by end users, whatever their location.

[ClickPress, Thu Feb 15 2007] MobileArt, launching in December, is likely to take the international mobile downloads market by storm thanks to txtNation innovation. Offering a full range of quality wallpapers, ringtones, games, videos and text, MobileArt has brought a uniquely internationalised perspective to mobile content. By offering a number of payment options and geo-targetting its content, MobileArt is positioning itself for maximum take-up by end users, whatever their location.

MobileArt has enlisted the help of txtNation’s award-winning billing and content technology to bring their service to market within a few short months. txtNation empowers MobileArt’s 60,000 resellers worldwide and a team of over 200. txtNation technology is at the heart of this exciting new launch.

The international perspective is brought to life by txtNation’s fully internationalised platforms, which were built from the ground up to accommodate a truly worldwide marketplace. For instance, multiple language support within the billing mechanism comes as standard and MobileArt’s geo-IP detection directs the end-user to a service customised for their locality.

txtNation is a world leader in alternative billing solutions. The standard credit card methodology is increasingly taking second place to alternative ways to make payment. In a world where there are concerns over the security of credit cards, new methods ensure that an end-user will always find a suitable way to pay.

For MobileArt, there is an emphasis on SMS payment methods that go hand-in-hand with their focus on mobile content delivery. txtNation has worked hard to deliver a full range of mobile payment and content technology to give MobileArt every chance of success.



Notes
Headquartered in Plymouth, UK, txtNation, Ltd. is a leading provider of mobile messaging, billing and content solutions to over 5000 clients in the UK and internationally. All press enquiries should be directed to a.cross@txtnation.com or sales enquiries to sales@txtnation.com

Further details about MobileArt can currently be found at http://www.mobilehit.com

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