Vogus Wines "Made in France" With Innovative Packaging, Available for Export
Basing themselves on a "strength through unity" principle, three wine producers from the south of France have joined forces to enhance their production and find new market outlets. Their strategy is to offer a range of complementary wines to be marketed under a common brand: Vogus. Thanks to its elegant presentation design, Vogus has created an immediately recognizable visual identity with strong visual impact.
[ClickPress, Thu Apr 12 2007] The new structure, named V.O.G., groups together wine producers from Vauvert, Orsan and Gallargues-le-Montueux. Heretofore unknown in the wine cooperative milieu, it has the unarguable advantage of providing a single contact, a single invoicing address, and a single company name to remember: V.O.G – g.i.e.
For the launch of the new Vogus line, the three cellars brought in skilled professionals of widely acknowledged reputation to ensure the best possible quality of the range and to set up a comprehensive and efficient marketing campaign, with 70% of their products intended for export.
Vogus and Vogus Séduction (the premium line) offer three different AOC-approved appellations: the AOC Costières de Nîmes (winegrowers from Vauvert), the AOC Côtes du Rhône (winegrowers from Orsan) and the regional grapes from the Languedoc area Vin de Pays d’Oc – Cépages (winegrowers from Gallargues-le-Montueux). The three appellations and the three colors (red, rosé and white) enable Vogus to meet all customer requirements and to provide full satisfaction to their foreign clientele.
The lines Vogus and Vogus Séduction comprise the best of the 2006 harvest and have been specially created for the V.O.G. company. They are capable of meeting all customer needs and expectations. For the more exclusive products and/or wines from previous harvests, V.O.G. has selected the best vintages laid down in each of the cellars.
The Vogus line offers wines of guaranteed elegance and distinction, with innovative packaging, and that will seduce the eyes, noses, and taste buds of wine-enthusiasts and connoisseurs alike.
V.O.G. will attend the Forum Vinum trade show in San Francisco from May 16 to 17.
For more information, please contact:
V.O.G. – G.I.E.
Caroline LUIZ
Sales Manager
12, rue de l’Ausselon
30600 VAUVERT
France
Tel: +33 (0)4 66 80 27 11
Fax: +33 (0)4 66 77 98 57
E-mail: info@voguswines.com
or
FRENCH TECHNOLOGY PRESS OFFICE
205 North Michigan Avenue, Suite 3740
Chicago, IL 60601
Fax: (312) 327-5261
E-mail: contact.ftpo@ubifrance.fr
[+] Global news distribution by ClickPress. To manage your News Alerts Subscription, click here. To reach News Alerts subscribers via an Enhanced Distribution, click here.