GRAPEAPPRAEL.COM LAUNCHES WEBSITE DEDICATED TO WINE-RELATED APPAREL AND GIFTS

Grapeapparel.com announced today the launch of an innovative new wine-related website, featuring hundreds of custom-designed t-shirts and novelty gifts, showcasing dozens of grape varieties and wine regions from around the world.

[ClickPress, Thu May 24 2007] Wine lovers can now wear their passion on their sleeve, literally.

Grapeapparel.com announced today the launch of an innovative new wine-related website, featuring hundreds of custom-designed t-shirts and novelty gifts, showcasing dozens of grape varieties and wine regions from around the world. The designs range from the classic “I love Merlot,” to more creative expressions, such as “Que Syrah, Syrah!” and “Wine is Bottled Poetry.”

“Our designs provide an outlet for the millions of wine lovers who want to express their love of wine. The designs also make for a unique gift for the wine connoisseur,” said founder Adrian Gabor. “Our goal is to represent every single grape variety and region in the world. Even lovers of the most obscure wines and regions will be able to find something that interests them.”

All graphics featured on Grape Apparel clothing are designed in-house. Printing, selling, and shipping are handled by Cafepress.com, a worldwide leader in just-in-time clothing and t-shirt production. Thanks to its association with Cafepress.com, Grape Apparel offers a 30-day satisfaction guarantee on all products and an “easy return” policy.

Currently, Grapeapparel.com showcases designs of common, and not so common, grape varieties and wine regions, such as Cabernet Sauvignon, Napa Valley, Gamay Noir, and Jerez de la Frontera.

“In recent years, the popularity of wine has skyrocketed. Thanks to movies like ‘Sideways,’ and new laws allowing wines to be bought via the Internet and shipped directly to consumers, there are thousands of new wine drinkers looking for new ways to express themselves. That’s were our wine clothing comes in,” added Gabor.

By the end of the year, Grapeapparel.com plans to add 200 new designs. In addition, the company is developing a wine forum, online wine list for wine drinkers to track their wine collection, and recommendations on wines to drink while wearing their wine clothing.

www.grapeapparel.com

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