Elite Fitness Systems Celebrates Tenth Anniversary and Eighth Consecutive Year of Record Sales

Elite Fitness Systems (EliteFTS.com), a recognized leader in high quality strength training products and services, today announced the continued success of its long-term growth strategy with an impressive 40 percent increase in sales for 2007.

[ClickPress, Fri Feb 08 2008] Elite Fitness Systems (EliteFTS.com), a recognized leader in high quality strength training products and services, today announced the continued success of its long-term growth strategy with an impressive 40 percent increase in sales for 2007. Revenue for the year was more than $4 million.

This also marks the company’s 10th year in business, with an average growth of nearly 70 percent per year for the past eight years. EliteFTS.com, has many constituents to thank for its success, including:

• Partners and suppliers, who have helped the company expand its product line to include more than 3,000 items, including its own signature brand line of gear and apparel.
• A growing client roster, which provides opportunities to furnish weight rooms for collegiate athletic departments, professional sports organizations and gyms all over the country (clients last year included the Cleveland Browns, New York Jets, St. Louis Blues, Arizona State University, Colgate University, Lafayette College, Morehead State, and Stanford University.)
• An expanding retail customer base, that has opened additional lines of business (from consulting services and educational resources to supplements, customized strength products and more)
• A more diverse team of professional strength coaches, collegiate strength coaches, world class powerlifters, rehab specialists and performance enhancements specialists, to provide readers with even more resources and information.

“This growth achievement marks the perfect start to our 10th year in business, highlighting our ability to sustain growth while re-investing in the key areas of technology, product expansion, marketing, sponsorships, and sales force growth,” said company Founder and President Dave Tate. “In 1998, it was unthinkable for an online strength and condition business to become both an industry leader and a top-performing company.”

He continued: “We’ve proven that there’s more to our industry than just dumbbells and weights. We strongly believe that the educational resources we provide, in addition to the core products we offer, will continue to shape the future of strength training—not only in the way it is applied, but also in the way it is shared. Our sponsored team of leading experts will continue to help lead this charge.”

Tate, a competitive powerlifter, renowned speaker and author, founded EliteFTS.com in 1998 in an effort to dispel the multitude of misinformation presented on the Internet with respect to training in sports. Realizing the existence of a market of thousands of coaches and athletes from all over the world seeking proper training advice, he launched Elite Fitness Systems.

Today, the site is one of the leading resources in the strength and conditioning field, attracting more than 800,000 unique visitors per month. One of its top features is an interactive Q&A with more than 30 resident experts from a variety of sports disciplines, ranging from football and mixed martial arts, to powerlifting, strongman and beyond.

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