Redspottedhanky.com and Masabi launch Windows Phone 7 UK Rail ticketing app

From: redspottedhanky.com
Published: Wed May 30 2012


redspottedhanky.com, the award winning online travel retailer, has announced the launch of its ground breaking Windows Phone 7 ticketing app for UK Rail.

Developed by Masabi, the mTicketing transport technology pioneer, the redspottedhanky app allows travellers to search for train times, buy UK rail tickets and earn loyalty points whilst not being charged any booking, card or delivery fees. It also boasts displayable mTickets on certain routes, eliminating the need for many passengers to queue at ticket machines.

Windows Phone users can now quickly and easily search for and buy train tickets and earn loyalty points without paying any booking fees, with repeat purchases now being even faster, requiring only a few key presses. mTickets are supported on certain routes in the form of 2D barcodes. Where mTickets are not available, customers can collect their tickets using a booking reference number at most UK rail stations. The application also has the option to link purchases to the user's web account, giving them a single convenient place to view all purchases, or print out receipts for expenses claims.

"Windows Phone handsets like the Nokia Lumias offer the consumer a truly beautiful smartphone experience. At Masabi, we are delighted to be able to now cater for this new group of mobile users and ensure that those who opt to travel by rail, have access to an application that enables them to completely bypass ticket machines," said Giacomo Biggiero, CEO of Masabi. "We are extremely pleased to be working with redspottedhanky.com to be the first to bring this innovative service to Windows users."

All transactions are secured using Masabi's award-winning, US government certified, encryptME security system that will ultimately support phone-based contactless technology, such as NFC, once it is widely available on handsets.

The app is available from Windows Phone Marketplace at http://www.windowsphone.com/en-GB/apps/6b052ccd-273a-4548-9ba3-3c5f218f2a8c.

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About redspottedhanky.com
redspottedhanky.com is an online travel retailer, providing an easy way for leisure and business travellers to compare and book cheap train tickets and hotels online, and to save up to 80% on the cost of tickets booked in advance without incurring booking fees. Most notably, redspottedhanky.com offers something truly unique when buying train tickets online: it is the first ever British online retailer to offer loyalty points that can be redeemed against future train travel for any journey in Great Britain. For regular train travellers in these cash-strapped times, participation in the loyalty scheme would allow them to earn points for redemption against future rail travel and be rewarded beyond the price of a single ticket.

redspottedhanky.com's loyalty programme - the first and only rewards scheme available for train travel - now allows travellers to earn double points on hotel bookings for redemption against future rail travel and hotels, which are part of the loyalty programme scheme.

About Masabi
Masabi is the leading developer of mobile ticketing technology for the transport sector. Its award-winning ‘Ticket Machine in Your Pocket’ applications signal the end of ticket queues by allowing passengers to quickly and securely buy and display tickets on almost any mobile phone, not just smartphones. The company’s technology allows transport operators to transform their passengers’ travel experience while also dramatically expanding sales capacity without significantly increasing costs. Based in London, it has 35 employees and is backed by m8 Capital.

PR Contact:
Alastair McCormick
MSL London
Pembroke Building
Kensington Village
Avonmore Road
London
W14 8DG
02078783137
www.redspottedhanky.com
Company: redspottedhanky.com
Contact Name: Alastair McCormick
Contact Email: enquiries@pr-sending.co.uk
Contact Phone: 02078783137

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