Venezuela Beer Market Insights 2013 - New Study Released
Recently published research from Canadean, "Venezuela Beer Market Insights 2013", is now available at Fast Market Research
[ClickPress, Thu Aug 22 2013] Product Synopsis
A detailed market research report on the Venezuela beer industry. Researched and published by Canadean.
Introduction and Landscape
Why was the report written?
This report comprises of high level market research data on the Venezuela beer industry, published by Canadean. The report covers total market (on- and off-premise) and includes valuable insight and analysis on beer market trends, brands, brewers, packaging, distribution channels, market valuation and pricing.
What is the current market landscape and what is changing?
During 2012 the Venezuelan economy showed a recovery with 6% growth. The most important driver behind this trend was the injection of fresh money from the Venezuelan government
What are the key drivers behind recent market changes?
Most of the economic policies of the government eroded private industry
What makes this report unique and essential to read?
The Venezuela Beer Market Insight report is designed for clients needing a quality in-depth understanding of the dynamics and structure of the Beer market. The report provides a much more granular and detailed data set than our competitors. All data has been researched, brand upwards, by an experienced 'on-the-ground' industry analyst who conducts face-to-face interviews with key producers, leading companies in allied industries, distributors and retailers.
Key Features and Benefits
This report provides readers with an excellent way of gaining a thorough understanding of the dynamics and structure of the Venezuela Beer industry. Data includes volumes from 2008 to 2012 plus forecasts for 2013, enabling historical and current trend analysis.
This report provides readers with in-depth market segmentation: mainstream, premium, super premium, discount, alcoholic strength, local segmentation, beer type.
This report provides data and analysis of the performance of both domestic and imported brands and reports on new product activity in 2012.
This report provides an analysis of industry structure, reports on company volumes and contains brewer profiles for ten major brewers
This report provides distribution channel data (on- vs off-premise) and discusses the latest trends in the key sub-channels. Packaging data includes consumption volumes by pack material, type, size, refillable vs non-refillable, multi-serve vs single serve. Market valuation data and pricing data, including beer consumption by price segment/distribution channel and selected consumer beer prices are also included.
Key Market Issues
The consumption of beer continued contracting in 2012, however decline rate was much lower than in 2011. During the first semester of the year, the beer industry reported a significant decline due to the increments average prices and also the contraction of the purchasing power
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