Just Released: "Depilatories in Ecuador"

Women in Ecuador tend to use more razors and blades for depilatory purposes than other products. This is why companies are trying to create a cultural habit in young girls to consume hair removers from an early age. Several brands like Cyzone and Veet have created products for this purpose. Cyzone created Body Manic and Veet "my first depilation", both which are hair removal creams. This could help young teenagers get interested in this habit and become loyal customers in the future.

Competitive Landscape

Procter & Gamble Ecuador CA led sales in 2012, with a 26% value share. The firm, with its brand Gillette, has a strong expertise in depilatory products, and it has specialised in razors and blades, where it has a wide product offer.

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Industry Prospects

The depilatories sector is expected to continue growing and increase its penetration amongst Ecuadorian women. Companies are expected to continue targeting young girls, and are likely to develop more products for them.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Depilatories industry in Ecuador with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Depilatories industry in Ecuador, our research will save you time and money while empowering you to make informed, profitable decisions.

The Depilatories in Ecuador market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Depilatories in Ecuador?
* What are the major brands in Ecuador?
* What is the most prevalent format in hair removal products?
* What are the key product development trends in razors and blades?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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