New Market Research Report: Toilet Care in Argentina

Unlike other areas, toilet care registered strong growth within home care in 2013, with retail volume sales rising by 4%. In Argentina, toilet care plays a fundamental role in the cleaning habits of high-medium income households. As a result, despite the weak performance of the economy in general, particularly home care, toilet care recorded an excellent performance during 2013.

Competitive Landscape

SC Johnson & Son dominates sales within toilet care, recording a retail value share of 60% in 2013. The company's success can be attributed to the strength and heritage of its brands, particularly Lysoform and Glade. Heavy investment in advertising and new products, together with an excellent distribution network covering the whole country, defines the company's leadership in toilet care.

Industry Prospects

Full Report Details at
- http://www.fastmr.com/prod/841606_toilet_care_in_argentina.aspx?afid=301

Given that toilet care still has high growth potential in Argentina, a major increase in consumption during the forecast period is projected. The area has a projected forecast period retail volume CAGR of 3% and will be one of the most dynamic surface care areas over the coming years.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Toilet Care industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Toilet Care industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Toilet Care in Argentina market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Toilet Care in Argentina?
* What are the major brands in Argentina?
* What are the future prospects for the toilet care products?
* What are the key new product launches in the toilet care products?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: In-Cistern Devices, ITBs, Toilet Care Mousse/Foam, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids.

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