New Market Report: Beauty and Personal Care Packaging in Spain

The worsening situation in the Spanish economy in 2011/2012 was the most important trend affecting sales units in beauty and personal care. Falling disposable incomes forced Spanish consumers to prioritise certain areas of expenditure, affecting mostly product categories considered as nonessential. This has resulted in increasing consumer demand for low-cost product alternatives, benefitting the development of private label across all categories within beauty and personal care. Retailers such as Mercadona and Carrefour have strengthened their position in the industry, becoming the leading players in high-volume products such as bath and shower, increasingly becoming the brand leaders in categories such as this.

Industry Prospects

Recent increasing unemployment levels, government cuts and potential economic rescue by the EU suggest a worsening economic situation will continue to be seen over most of the forecast period. According to the National Statistics Office, the average salary is expected to decline by over 20% over this period, negatively affecting consumer confidence and spending power. As a result, consumers are expected to further prioritise the price in their product choice, and, most importantly, they will be more rational in their purchases, affecting most significantly products considered as unnecessary. Demand for beauty and personal care products will be negatively affected by this trend, as even if these products are daily purchases, Spanish consumers will prioritise price and seek more affordable alternatives.

Full Report Details at
- http://www.fastmr.com/prod/854307_beauty_and_personal_care_packaging_in_spain.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care Packaging industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care Packaging industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Beauty and Personal Care Packaging in Spain market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes in units and filled volumes
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the total unit volume of beauty and personal care packaging in Spain?
* What are the major beauty and personal care pack types in Spain?

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