Market Report, "Fragrances in Spain", published

During the last years of the review period and especially since 2012, the number of mono-brand beauty and personal care distributors is rocketing. Although the influence of these distributors on the market within other categories has been significant, they have not had the impact they have had within fragrances in Spain. The opening of outlets such as Equivalenza, PerfumArt, or La Botica de Los Perfumes, damaged the performance of fragrances in 2013. These outlets provide legal copies of branded fragrances at a much cheaper price. As a consequence, sales of fragrances declined by 4% in value terms.

Competitive Landscape

The Spanish competitive landscape did not see big changes in 2013. The Spanish company Puig still leads sales, accounting for over 20% of total value sales. The company lost some ground in 2013, however, it managed to maintain its leadership thanks to the good performance of the Paco Rabanne range.

Industry Prospects

The Spanish government and key international organisations such as the IMF disagree on how deep the Spanish economic crisis is and how long it will take Spain to get out of it, however, they agree on pointing out that 2014 is expected to be the inflexion point and that although weak, Spanish GDP will record a positive growth rate in that year. Nevertheless, value sales of fragrances are still set to record a decline over the forecast period with sales declining by 6% at constant 2013 prices.

Full Report Details at
- http://www.fastmr.com/prod/854206_fragrances_in_spain.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Fragrances industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fragrances industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fragrances in Spain market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Fragrances in Spain?
* What are the major brands in Spain?
* What pricing movements are seen across premium and mass fragrances?
* What are the key product development trends?
* How are sales of unisex fragrances performing?

Reasons to Get this Report

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