"NRT Smoking Cessation Aids in Saudi Arabia" is now available at Fast Market Research

Male smokers continued to account for most of the overall number of smokers, and increased in number in 2013. In addition, the number of female smokers increased thanks to the fad of smoking shisha in Saudi Arabia. The government therefore started to introduce a smoking ban in 2011 in airports, and then in July 2012 in most public places and government offices. This therefore played a part in the growing consumer demand for NRT smoking cessation aids, which hence saw a positive value performance in 2013.

Competitive Landscape

The competitive landscape was rather fragmented within NRT smoking cessation aids in 2013. Novartis Consumer Health was the clear leader, with an overall value share of 61%. The company enjoyed a value share of almost 100% within NRT lozenges in 2013. Its constant and solid distribution within chemists/pharmacists allowed the company to enjoy brand recognition and loyalty. Within NRT patches Novartis registered a 51% value share in 2013.

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Industry Prospects

Overall NRT smoking cessation aids is expected to see rising consumer demand over the forecast period. This will be driven by strengthened government regulations to ban smoking. In addition, the government should continue its media programme focused on the health problems related to tobacco. Consumers are therefore expected to become more health-conscious over the forecast period, resulting in a value CAGR of 6% at constant 2013 prices over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Saudi Arabia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Production, imports by origin, exports by destination
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of NRT Smoking Cessation Aids in Saudi Arabia?
* What are the major brands in Saudi Arabia?
* How have tobacco bans affected the sales of NRT Smoking Cessation Aids?



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