Recent Study: Herbal/Traditional Products in Spain

In Spain, the consumption of herbal/traditional products has not been very popular compared with in other European countries; traditionally, patients would follow the recommendation of a doctor or pharmacist. However, there has been a gradual trend of promoting the consumption of these products as being less harmful for the immune system. As such, sales of herbal/traditional products in Spain grew by 2% in current value terms in 2013, to reach EUR217 million.

Competitive Landscape

Herbal/traditional products remained a very fragmented category in 2013; smaller players continued to shape the competitive landscape. In 2013 "others" accounted for a 42% value share, whilst the category was led by Cadbury Espana.

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Industry Prospects

Herbal/traditional products is set to increase by a value CAGR of 1% at constant 2013 prices over the forecast period, with consumers moving from standard OTC products to natural/traditional remedies in order to reduce their expenditure.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Herbal/Traditional Products industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Herbal/Traditional Products industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Herbal/Traditional Products in Spain market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Herbal/Traditional Products in Spain?
* What are the major brands in Spain?
* What is the market size of Herbal/Traditional Products in Spain?
* What are the major brands in Spain?
* Are Ayurvedic or Traditional Chinese Medicine products available in Spain?
* Which traditional products, like charcoal, bird's nest, camphor, valerian, or menthol, are popular?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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