Fragrances in Serbia - New Market Study Published

The Serbian fragrances category is still mostly restrained by consumer preference. The overall spend per capita on fragrances is low which explains where these products are on the priority list. Apart from established customers, this category does not seem to attract a wider audience and therefore new launches are mostly limited by this existing consumer base. This category is majorly affected by the economic situation in the country and the disposable income of its citizens.

Competitive Landscape

Avon Cosmetics SCG doo continued to lead fragrances in 2013 with a 19% value share. Success can be attributed to the strong emphasis the company has placed on the education of its sales team. Furthermore, this player saw the most growth over the previous year.

Full Report Details at
- http://www.fastmr.com/prod/860755_fragrances_in_serbia.aspx?afid=301

Industry Prospects

The fragrances category will most likely grow as the Serbian market show signs of recovery. There will be a certain period until the population gets higher incomes, however what matters is consumer optimism. Strong competition will most likely contribute to the further decline of the average unit price which might attract more customers.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Fragrances industry in Serbia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Fragrances industry in Serbia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Fragrances in Serbia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Fragrances in Serbia?
* What are the major brands in Serbia?
* What pricing movements are seen across premium and mass fragrances?
* What are the key product development trends?
* How are sales of unisex fragrances performing?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Mass Fragrances, Premium Fragrances.

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

You may also be interested in these related reports:

- The Future of the Fragrances Market in Malaysia to 2017: Market Size, Distribution and Brand Share, Key Events and Competitive Landscape
- The Future of the Fragrances Market in Bulgaria to 2017: Market Size, Distribution and Brand Share, Key Events and Competitive Landscape
- The Future of the Fragrances Market in Chile to 2017: Market Size, Distribution and Brand Share, Key Events and Competitive Landscape
- The Future of the Fragrances Market in Singapore to 2017: Market Size, Distribution and Brand Share, Key Events and Competitive Landscape
- The Future of the Fragrances Market in the United States to 2017: Market Size, Distribution and Brand Share, Key Events and Competitive Landscape