Other Pet Food in France - New Market Research Report

Players do not expect great changes in 2014 in other pet food. The category should experience the same key trends and developments that shaped the previous year, namely a continuous on-going decline in the populations of most other pets. To make it more complicated, French people are expected to be increasingly interested in types of animals and trends which do not really help growth in the category, such as wild birds, hens, small breeds of fish and small aquariums. Food for the former two is not included in Euromonitor International data. Thus, other pet food, which was on a downwards trend in 2013, is not expected to be back in business in 2014.

Competitive Landscape

Full Report Details at
- http://www.fastmr.com/prod/871436_other_pet_food_in_france.aspx?afid=301

With the top three players accounting for a 46% share of value sales in other pet food in 2013, the competitive environment is set to remain rather concentrated in 2014. The remainder should still be much more fragmented, with dozens of specialist players holding value shares of less than 5%. No particular change is likely to impact the competitive landscape in other pet food in France in 2014.

Industry Prospects

The main story in the coming years should be the ambivalent status of other pet food. On the one hand, there are some reasons to be optimistic, such as the focus by pet superstores and mainly home improvement and garden centres on sales of live pets. For instance, after a successful test in 2013, the chained garden centre Truffaut decided that it would open 10 new stores in 2014-2015 with large shelves for reptiles and rare small mammals, their food and accessories. Some in the company feared that the reptiles would have attracted somewhat marginal or "exotic" clients, such as fans of goth or metal music, which could have made other customers reluctant to visit stores. However, the test in 2013 showed that the most interested customers were in fact young couples with children.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Other Pet Food industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other Pet Food industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other Pet Food in France market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

You may also be interested in these related reports:

- Other Pet Food in Chile
- Other Pet Food in the United Kingdom
- Other Pet Food in Venezuela
- Other Pet Food in New Zealand
- Other Pet Food in the US