World Cigarettes Madagascar - New Market Study Published

From: Fast Market Research, Inc.
Published: Tue Sep 09 2014


World Cigarettes Madagascar focuses on the extent to which the market has evolved during the last twelve years in line with changing smoking habits in Madagascar, the competitive environment and economic developments. The end result is an accurate and objective interpretation of market trends (since 1990) and directions, assessing underlying currents of change and projecting the market scenarios of the future, providing forecasts to 2022.

Key Findings
The 3.9 billion piece Madagascan cigarette market has virtually doubled since 1990 although in per capita terms there has been little expansion. SACIMEN, a 65.4% subsidiary of Imperial Tobacco, dominates the market but its share has been eroded since the arrival of Focus Madagascar which began operations in 2004.

The company has a 7% share and this is growing steadily. Apart from these two domestic manufacturers, there is a marginal quantity of imports which include PMI, JTI and BAT brands. However, these combined only accounted for 0.8% of the market in 2012.

Full Report Details at
- http://www.fastmr.com/prod/875110_world_cigarettes_madagascar.aspx?afid=301

Companies Mentioned in this Report: SACIMEM (Societe des Cigarettes Melia de Madagascar) SA, Focus Madagascar

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Company: Fast Market Research, Inc.
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