New Report Available: Tourism Flows Domestic in Australia

Domestic travel slowed in 2013 with only 2% growth in visitor numbers, down from 6% in 2012. Whilst in previous years this strength in visitor numbers was fuelled by business travel, in 2013 it was largely due to a recovery of leisure travel. After several years of the Australian dollar appreciating to above parity with the US dollar, the value of the Australian dollar dipped in 2013, to around US$0.90. This has made outbound travel less attractive, with Australian holidaymakers deciding instead to holiday at home. Australian holidaymakers had enjoyed the opportunity to take advantage of Australia's attractive exchange rate to holiday overseas, but with the Australian dollar depreciating, such plans have been postponed and domestic holidays have returned to vogue. This has attracted back many of those holidaymakers who had previously purchased beach resort holidays in such destinations as Bali in Indonesia and Phuket in Thailand, who now feel more inclined to holiday on the Gold Coast or Cairns in Queensland.

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Industry Prospects

With the Australian dollar having fallen below parity with the US dollar, domestic tourism is likely to be revived, with trips growing at a CAGR of 3% over the forecast period, up from the 2% CAGR experienced between 2008 and 2013. All stats will benefit, with Western Australia seeing the strongest boost based on increased visits from residents of the East Coast.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Tourism Flows Domestic industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Tourism Flows Domestic industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Tourism Flows Domestic in Australia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation
* Historic volumes and values
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Tourism Flows Domestic in Australia?
* How dependent is Australia on domestic tourism expenditure?
* What are the most popular destinations for domestic visitors?
* Which regions have the greatest number of star ratings?

Reasons to Get this Report

* Gain competitive intelligence
* Track key industry trends, opportunities and threats

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