NRT Smoking Cessation Aids in Morocco - New Market Study Published

From: Fast Market Research, Inc.
Published: Thu Oct 23 2014


Despite the law banning smoking in all public areas in Morocco, which was applicable since January 2009, and its positive impact by convincing smokers to stop smoking, NRT smoking cessation aids has not generated a great deal of consumer interest. This is due to the fact that the majority of Moroccan consumers try to stop smoking on their own without the use of these products, which they generally considered to be too expensive and ineffective. Many smokers view the period of Ramadan (the holy period of fasting for Muslims) as the ideal time to try to stop smoking as smokers are obliged to abstain from smoking for the entire period for religious purposes.

Full Report Details at
- http://www.fastmr.com/prod/882082_nrt_smoking_cessation_aids_in_morocco.aspx?afid=301

Competitive Landscape

Laboratoires Pierre Fabre SA continued to dominate NRT smoking cessation aids in 2013 with a retail value share of 99% as it was the first player to enter this category in Morocco with its brand Nicopatch in NRT patches. Nicopatch appeals only to high-income consumers due to its high pricing.

Industry Prospects

The legislation that resulted in the implementation of a ban on smoking in public places in 2008 is expected to raise general awareness of the dangers of smoking and to help to promote the idea of stopping smoking over the forecast period. The new legislation has been fully operational since 2009 and to therefore boost the motivation of new players to invest in this category by launching new products. However, this is not expected to have a particularly dramatic effect on the performance of NRT smoking cessation aids, as average unit prices are expected to remain fairly high.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Morocco with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Morocco, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Morocco market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Production, imports by origin, exports by destination
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of NRT Smoking Cessation Aids in Morocco?
* What are the major brands in Morocco?

About Fast Market Research

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