NUMERIC PROOF: High-quality make-up for high definition images

The NUMERIC PROOF make-up range is specifically designed for use by those exposed to digital imaging. The range of nearly 200 products, created by a French specialist in the development and distribution of make-up products, has been specially formulated to produce make-up that hides the imperfections which tend to be highlighted by digital processing, while leaving a natural film on the skin.

[ClickPress, Mon Dec 19 2005] The NUMERIC PROOF make-up range is specifically designed for use by those exposed to digital imaging. The range of nearly 200 products, created by a French specialist in the development and distribution of make-up products, has been specially formulated to produce make-up that hides the imperfections which tend to be highlighted by digital processing, while leaving a natural film on the skin.

The NUMERIC PROOF range is the result of two years of research. The products aim to meet the requirements of new technical constraints linked to digital imaging in photography, television and cinema. This research has led to the development of a foundation which combines cover and transparency, producing a subtle balance which is both matt and luminous. The skin breathes, features remain natural in the image and the face preserves its glow under all circumstances.

NUMERIC PROOF has become well known in France for its high-definition professional make-up. After three years on the market, the company now offers a wide range of nearly 200 products. Although the brand is known for its foundations, it also produces all types of cosmetics – for the body, eyes and lips as well as accessories (brushes, sponges, professional cases, etc.).
NUMERIC PROOF is used by 3000 professional make-up artists worldwide, but the range is also available to consumers. The make-up is designed for anyone requiring extreme precision, comfort and long-lasting effects. A range of shades and make-up solutions for all types of skin is available.

About NUMERIQ PROOF

NUMERIC PROOF is a brand developed by DISTRIMAQ, a French company specialised in make-up distribution, which is based in Paris. The company sells nearly 30 major cosmetic brands (some exclusively), including Bobbi Brown, Ben Nye, Clinique, T. Leclerc, Mehron and Sebastian, through its PLEIN FARD* shop in Paris. NUMERIC PROOF is now available in 11 countries throughout the world, including France, the United States, Germany, the UK, South Korea, Taiwan, the United Arab Emirates and Kuwait. NUMERIC PROOF is available in the UK through Makeup Artist Provisions, which is based in London.

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