New Market Research Report: Spectacles in the Netherlands

Value sales of spectacles recorded healthy growth in 2014, registering an improvement in comparison to the previous year. While spectacles is seen as an element of first necessity, the economic recession resulted in lower growth in comparison to previous years of the review period, although a rising trend was observed in 2014, triggered by renewed demand and an increase in average unit prices. Manufacturers continued to invest in promoting new products and focused on new generation lenses that offered improved conditions through the use of technology that translated into increased comfort. The market in the Netherlands was large, with over 50% of the adult population using spectacle frames and lenses, with 35% suffering from myopia and 40% from astigmatism.

Competitive Landscape

The market for spectacles was characterised by international manufacturers with a vast global distribution network, including Essilor, Safilo Group and Luxottica being the overall leaders. The companies that lead in frames include Safilo Group, Marchon and Luxottica while in lenses, Essilor, Hoya Lens and Carl Zeiss hold the first positions. In sunglasses the main players included Safilo Group, Luxottica and Marchon, companies focused on the distribution of international licensed brand names.

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Industry Prospects

Spectacle frames is expected to generate reasonable growth over the forecast period. The category is already mature, yet manufacturers are confident that they can invest to create more demand by promoting more advanced products that meet the needs of a variety of consumer types. While the category was less affected by the effects of the economic slowdown, with rising consumer confidence, the Dutch will be eager to replace existing products with value-added products.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Spectacles industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Spectacles industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The Spectacles in Netherlands market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

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