"Cat Food in Slovakia" now available at Fast Market Research

Cat food achieved a relatively good performance in 2014 registering growth of 3% in value sales and 2% in volume sales. The category benefited from the increasing interest among Slovak cat owners in higher priced quality products, which offer high nutritional content for their cats and do not cause obesity. Slight growth in the number of cats in Slovak households also contributed to the overall category’s performance.

Competitive Landscape

Mars was also the leading company in cat food with a 27% value share in 2014 thanks to the strong promotion on television of its Whiskas brand, which was offered for different age groups and in various flavours. However, the company’s share declined by one percentage point due to strong activities of its competitors and rising competition. Ani-pet ranked second with a 12% value share in 2014 due to its frequent product innovations and wide number of brands offered.

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Industry Prospects

Cat food is predicted to see similar value sales growth in the forecast period as in 2014. The category is set to record a CAGR of 3% in value sales at constant 2014 prices over the forecast period. Slovak consumers will continue to be more interested in high quality nutritional food, while the rising number of cats will also contribute to the category’s growth.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Cat Food industry in Slovakia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cat Food industry in Slovakia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cat Food in Slovakia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Cat Food in Slovakia?
* What are the major brands in Slovakia?
* How fast are consumers trading up to prepared cat food?
* How have pet specialists fared in recent years?
* How have pet specialists fared in recent years?
* What are growth prospects for pet care in the next 5 years?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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