Toilet Care in Estonia - New Study Released

From: Fast Market Research, Inc.
Published: Sun Apr 12 2015


Toilet care saw continual healthy growth in 2014. Improvement in consumption was supported by increasing living standards. Consumers preferred convenience and quality although increasing health awareness led consumers to spend more on toilet care products as the toilet is considered one of the greatest sources of bacteria.

Competitive Landscape

Reckitt Benckiser leads toilet care in Estonia with a value share of 27% in 2014. The company offers Cillit and Harpic brands which became popular due to their strong price/quality ratio. Both brands received considerable promotion. Second was Henkel Balti with a value share of 23%. Company’s Bref brand is the most popular in the country primarily thanks to wide product range. Unilever was third with a value share of 17%. The company offers highly popular Domestos toilet care brand.

Full Report Details at
- http://www.fastmr.com/prod/977921_toilet_care_in_estonia.aspx?afid=301

Industry Prospects

Toilet care is set to continue strong improvement both in value and volume. Although it will see some maturity, paying attention to toilet hygiene is becoming more important for Estonians and as consumers’ disposable incomes improve, they will spend more. Companies will exploit this trend and develop more sophisticated products, but will also increase their marketing activities in order to create need for such products.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Toilet Care industry in Estonia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Toilet Care industry in Estonia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Toilet Care in Estonia market research report includes:

* Analysis of key supply-side and demand trends  
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Toilet Care in Estonia?
* What are the major brands in Estonia?
* What are the future prospects for the toilet care products?
* What are the key new product launches in the toilet care products?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

You may also be interested in these related reports:

- Toilet Care in Indonesia
- Toilet Care in Turkey
- Toilet Care in Japan
- Toilet Care in the Czech Republic
- Toilet Care in Slovakia

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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