New Market Report: Eye Care in Israel

From: Fast Market Research, Inc.
Published: Wed Apr 22 2015


Most eye care liquids are administered from small bottles but a growing number of brands are offering single-use ampoules as a delivery method. In 2014, Bayer introduced another brand, Bepanthen, which delivers eye drops via single-use ampoules. These ampoules typically have a longer shelf life than bottles and do not require preservatives.

Competitive Landscape

PGT Healthcare's Stilla brand led eye care in 2014 with a 31% share of value sales. This can be primarily attributed to strong brand awareness, perceived high quality and the national pride associated with Teva’s products.

Industry Prospects

The introduction of ampoules for eye drops is likely to spur further competition between manufacturers. As prices are controlled, other manufacturers will need to try to reduce their prices or develop products with similar delivery systems to compete.

Full Report Details at
- http://www.fastmr.com/prod/977589_eye_care_in_israel.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in Israel with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.

The Eye Care in Israel market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Eye Care in Israel?
* What are the major brands in Israel?
* How are population trends affecting eye care product sales?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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