New Report Available: Wound Care in Sweden

There is strong competition between name brands and private label lines. Name brands countered by launching technological innovations in order to try to stay relevant to consumers and to justify the premium price they exact.

Competitive Landscape

Cederroth led sales twice over by having both its brands, Salvequick and Salvemed, in the absolute top of the category, with a brand value share of 29% for the former and 14% for the latter. Both Salvequick and Salvemed are well-established brands appreciated by consumers as reliable and have been so for a long time, which has helped Cederroth to achieve a high level of market penetration and adoption.

Industry Prospects

The ongoing rise of private label lines is expected to continue and more retailers are expected to enter this space in order to turn their store brand value and/or control of retail space, into revenue.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Wound Treatments industry in Sweden with research from Euromonitor's team of in-country analysts.

Full Report Details at
- http://www.fastmr.com/prod/982323_wound_care_in_sweden.aspx?afid=301

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wound Treatments industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wound Treatments in Sweden market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Wound Treatments in Sweden?
* What are the major brands in Sweden?
* What novel technologies are being used in sticking plasters/adhesive bandages?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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