New Market Research Report: Air Treatment Products in Romania

From: Fast Market Research, Inc.
Published: Thu Apr 30 2015


Sales of air treatment products grew by 3% in in 2014, a level similar to the growth rate in the year before. The 2013 and 2014 summer seasons were not extremely hot in Romania; thus the sales of air treatment products grew only moderately. The extremely low penetration rate of air treatment products has contributed to the growing sales volume of the category.

Competitive Landscape

The competitive environment of air treatment products remained very fragmented in 2014. It was led by Westwood, whose Westwood brand is becoming increasingly popular and is strongly positioned within smaller air treatment appliances such as humidifiers and cooling fans. Its volume share of 13% surpassed that of brands such as Rohnson, Whirlpool and LG.

Full Report Details at
- http://www.fastmr.com/prod/980980_air_treatment_products_in_romania.aspx?afid=301

Industry Prospects

Sales volume of air treatment products is expected to increase by 3% CAGR over the forecast period, rising to 159,000 units by 2019. Value sales are set to grow by a similar 4% CAGR at constant 2014 prices to RON155 million by 2019. Humidifiers is expected to record the highest volume growth over the forecast period, growing by a CAGR of 6%.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Air Treatment Products industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Air Treatment Products industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

TheĀ Air Treatment Products inĀ Romania market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Air Treatment Products in Romania?
* What are the major brands in Romania?
* Are split air conditioners taking share from room and window units?
* Is construction a key retail channel for distribution in Romania?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

You may also be interested in these related reports:

- Air Treatment Products in Germany
- Air Treatment Products in Hong Kong, China
- Air Treatment Products in Russia
- Air Treatment Products in Taiwan
- Air Treatment Products in Singapore

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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