New Study: Sun Care in Japan

In 2014, sun care continued to perform well, registering current value growth of 6%. The key driver of this strong performance was greater usage of sun protection among both new and existing users. As the importance of UV protection for skin is becoming widely recognised, more consumers began using sun protection. Many existing users also started using sun protection on a daily basis as opposed to the previous norm of using it only on certain occasions, such as when engaging in outdoor activities. In addition, while the summer is the main season for sun protection, increased health awareness promoted year-round usage.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Sun Care industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

Full Report Details at
- http://www.fastmr.com/prod/1023583_sun_care_japan.aspx?afid=301

If you're in the Sun Care industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sun Care in Japan market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Sun Care in Japan?
* What are the major brands in Japan?
* What is the most common sun protection factor?
* How are sales of self-tanners performing?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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