Oral Care in Argentina - New Study Released

Oral care products had a great performance in the review period as a whole because the consumer is more sophisticated and has increased demand for specialist products like dental floss and toothpaste with multiple benefits.

Competitive Landscape

The main company in oral care in 2014 was Colgate-Palmolive Argentina SA with a 68% value share. The company is the most traditional and has the following brands: Colgate, Kolynos and Noc 10. Colgate-Palmolive Argentina SA invests much in advertising campaigns with the objective of maintaining its leadership.

Industry Prospects

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Despite expectations of higher inflation rates and lower purchasing power among the population, oral care products are critical for personal health, so consumers will continue to demand them.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Oral Care industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Oral Care industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Oral Care in Argentina market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Oral Care in Argentina?
* What are the major brands in Argentina?
* Which type of toothpaste is most popular?
* How are sales of manual versus power toothbrushes faring?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

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For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

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