Now Available: Full-Service Restaurants in Switzerland

The most important trend in full-service restaurants was the increasing demand for fresh seasonal kitchen as well as regional products. The economic situation was stable in Switzerland in 2014; however, Swiss consumers have become more sensitive and paid more attention to how and where they spend their money. The on-going health and wellness trend made consumers aware of the origin of food. Regional products have gained popularity due to their freshness, with less time during transportation.

Competitive Landscape

Similar to the review period, the competitive landscape in full-service restaurants remained highly fragmented in 2014, due to the absolute dominance of independent outlets. In general, Swiss consumers have more trust in the quality of independent operators when it comes to full-service restaurants. They want to feel that they are visiting an establishment which offers something unique and special; however, chained restaurants are viewed as lacking character and food culture.

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Industry Prospects

Over the forecast period, it is expected that Swiss consumers will further increase their health and wellness awareness and pay more attention to the security of foods. As a result, seasonality and freshness of the products will be critical factors for the success of restaurant operators. Besides, consumers are getting busier with work and having shorter lunch breaks. The demand for fast and balanced nutrition is expected to increase over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Full-Service Restaurants industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Full-Service Restaurants industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Full-Service Restaurants in Switzerland market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Full-Service Restaurants in Switzerland?
* What are the major brands in Switzerland?
* What cuisine type (Latin American, Asian, North American etc.) is most popular in full-service restaurants in Switzerland?

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