Report Published: "Cigars in the Netherlands"

As in other tobacco categories, cigars continues to experience declining demand in the Netherlands. The health and wellness trend and rising levels of social pressure due to reinforced restrictions on smoking in public places are negatively influencing the category. Nevertheless, manufacturers and retailers alike are witnessing a shift towards cigars and they have responded by concentrating their efforts and resources on developing this relatively small tobacco category. Cigars have traditionally appealed primarily to elderly male consumers, although the category has seen rising interest among younger men and middle-aged men and even some women as they are increasingly seen as exclusive gourmet products, with some consumers even developing an interest in the production processes and the origins of the tobacco leaves used to produce their favourite cigars.

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Competitive Landscape

Agio Cigars and Swedish Match are the largest manufacturers of cigars in the Netherlands, being present with a substantial number of brands, extensive distribution and a long-established presence in the country.

Industry Prospects

While leading cigar manufacturers are targeting new consumer groups, cigars is expected to decline in volume at a CAGR of 1% over the forecast period. Cigars has not been able to escape the general negative impact on sales of tobacco of the rising interest in healthier lifestyles among the Dutch population and the pressure coming on unit prices due to rising excise duties. Cigars tend to have a better image than cigarettes, although the harmful effects of smoking coupled with the advent of more restrictions in terms of pursuing the habit in public places mean negative prospects for potential growth in cigars during the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Cigars industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigars industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigars in Netherlands market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

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