New Study: Car Rental in India

Car rental in 2014 registered strong growth in current value terms of 15%. This was driven almost entirely by urban consumers, and specifically those in metropolitan cities, as the option of self-drive car rental was available only in these geographies. The concept of self-drive car rental has become quite popular among consumers in the age group 20-30 years, who enjoy short weekend getaways, using rented cars, from their busy city lifestyles.

Industry Prospects

Leisure car rental is expected to perform slightly more strongly than business car rental over the forecast period. This is likely due to the fact that the security deposit to be given to the car rental company varies from player to player; however, it is still a substantial amount. This is something that employers would not want to take care of, for business travellers, hence, car rental will continue to be driven by leisure travellers only.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in India market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Car Rental in India?
* What are the major brands in India?
* Is there a shift from airport car rental to non-airport?
* Is leisure car rental outpacing business car rental?
* Is insurance replacement recession-resistant?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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