Market Report, "France Telecommunications Report Q4 2015", published

France has four fully converged operators offering fixed and mobile services to customers in the market. As it becomes saturated, operators will look to expend their premium services offers, as a way to increase revenues by upselling them to their customer base. A short-term focus will be on lowering churn, which is helped by the increased penetration of quad-play customers, with investments into new advanced technologies such as LTE and fibre also of importance. Moving ahead, operators will be looking to add a series of connected devices to their high-end customers, such as connected homes or connected cars, as a way to retain and improve profitability where customer growth declines. We also believe that consolidation will return to the agenda following the December 2015 auction for the 700MHz band, which will create clear winners and losers in the market.

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