Market Report, "Jewellery in Brazil", published

During 2015, jewellery in Brazil registered current retail value growth of 9% to reach R$11.4 billion. The category registered volume growth of 4% to reach 38 million units. The overall category benefited from further strong growth in costume jewellery, which is perceived as more fashionable and modern, combined with a lower price range in comparison to real jewellery.

Competitive Landscape

Jewellery remains a fragmented category in Brazil in which small and medium companies or "others" accounted for a retail value share of 81% in 2014.

Industry Prospects

The category is expected to register a retail value CAGR of 2% (constant 2015 prices) over the forecast period, mainly drive by wealthy consumers who are less impacted by the economic slowdown and will continue to purchase real jewellery products.

Full Report Details at
- http://www.fastmr.com/prod/1082642_jewellery_brazil.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Jewellery industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Jewellery industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Jewellery in Brazil market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* How do sales of costume jewellery compare to real jewellery in Brazil?
* What type of jewellery is most popular: rings, wristwear, neckwear, or earrings?
* What are the prospects for non-store retailing in jewellery?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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