Market Report, "In-Car Entertainment in South Africa", published

The inclusion of high-quality in-dash media players and GPS navigation systems in new car models continues to stifle demand for in-car entertainment.

Competitive Landscape

Garmin Southern Africa continued to lead in-car entertainment in 2015 with a volume share of 41%, followed by Rectron Holdings with 19%. These players own the two leading in-car navigation brands, Garmin and TomTom respectively, and this is the main reason they have been able to maintain their strong positions within the category.

Industry Prospects

In-car entertainment is anticipated to witness a volume CAGR of -4% over the forecast period and this decline is set to be driven mainly by the dwindling performance of in-car navigation. This category is expected to continue suffering from the advance of various technologies and the high and rising penetration rate of smartphones.

Full Report Details at
- http://www.fastmr.com/prod/1097684_incar_entertainment_south.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the In-Car Entertainment industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the In-Car Entertainment industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The In-Car Entertainment in South Africa market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of In-Car Entertainment in South Africa?
* What are the major brands in South Africa?
* What is the growth rate for in-car navigation devices?
* How will digital radio broadcast affect sales of in-car media players?
* How have in-car entertainment sales been affected by the economic downturn?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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