Now Available: Herbal/Traditional Products in Hungary

From: Fast Market Research, Inc.
Published: Tue Jan 05 2016


Herbal/traditional products recorded a similar performance to overall consumer health in 2014 and 2015, recording current value growth of 9% and 8% respectively. Even during the crisis period, sales of the category did not decline due to the stable preference of Hungarians for medicines without any chemical content and side effects. Some of the herbal/traditional products such as Béres Csepp, Herbária herbal teas and Negro throat pain-easing confectionery are all traditionally and widely used by Hungarians, generating stable demand for the category.

Competitive Landscape

Mondelez Hungária Kft led herbal/traditional products in 2015 with 20% value share, due to the wide popularity of medicated confectionery brand Negro. Berlin-Chemie Budapest ranked second with value share of 10% due to its popular saw palmetto product for men’s health Prostamol Uno. PGT Healthcare ranked third with value share of 9%, with a variety of brands such as Bilobil, Peponen, Saballo, Valeriana Relax, and Valeriana Composita.

Full Report Details at
- http://www.fastmr.com/prod/1082326_herbaltraditional_products.aspx?afid=301

Industry Prospects

Sales of herbal/traditional products are expected to record a 3% value CAGR at constant 2015 prices over the forecast period. Herbal/traditional products is expected to continue to provide alternatives for those wishing to avoid chemical remedies and prefer natural medicine.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Herbal/Traditional Products industry in Hungary with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Herbal/Traditional Products industry in Hungary, our research will save you time and money while empowering you to make informed, profitable decisions.

The Herbal/Traditional Products in Hungary market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Herbal/Traditional Products in Hungary?
* What are the major brands in Hungary?
* What is the market size of Herbal/Traditional Products in Hungary?
* What are the major brands in Hungary?
* Are Ayurvedic or Traditional Chinese Medicine products available in Hungary?

About Fast Market Research

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For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

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