Global Fitness Equipment Market 2016-2020 - New Study Released

Technavio's market research analyst predicts the global fitness equipment market to grow steadily at a CAGR of around 4% during the forecast period. The growing health awareness worldwide is a key driver for the growth fo this market. The rising health conditions like diabetes, cholesterol and obesity have increased, leading to heart-related ailments. For instance during 2012, nearly 29 million Americans had diabetes. Diabetes was also the 7th leading cause of death in the US during 2010. Continuous workout for the body helps prevent such diseases and increases the life expectancy of people.

The rise in government and corporate initiatives to promote fitness has also been driving the market growth. Numerous corporates are providing gym services within the company premises aiding employees to balance their work and health. For instance, nearly 79% of the large companies and offer wellness programs in the Americas for their employees.

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Product segmentation and analysis of the fitness equipment market

Cardiovascular training equipment

Strength training equipment

Other equipment (activity monitors and body analyzers)

The cardiovascular training equipment segment is anticipated to dominate the market during the forecast period and reach a market value of around US $ 6 billion. The growing obese population segment is a key driver for the growth of this segment. For instance, during 2014, around 2 billion adults above the age of 18 years were overweight with 600 million people in this group being classified as obese.

Segmentation by end-users and analysis of the fitness equipment market

Home/individual usage

Health clubs/gyms

Other commercial users (corporate offices, hospitals, and hotels)

The home/individual user segment accounted for around 42% of the market share during 2015. Affluent consumers are the largest users in this segment. Treadmills and cyclic machines comprise a major share of the home fitness equipment market as they are convenient to use and don't require a trainer, which makes them more cost effective.

Geographical segmentation and analysis of the fitness equipment market

APAC

Europe

North America

ROW

North America dominated the market during 2015, accounting for a market share of around 36%.Factors such as innovation, aging population, and rising health issues are the key growth drivers for this region. The report anticipates this region to retain its market leadership until the end of 2020.

Competitive landscape and key vendors

The global fitness equipment market is highly fragmented due to the presence of numerous small and large vendors. Intense competition coupled with rapid changes in technology and consumer preferences constitute significant risk factors for the vendors in this market.

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