New Market Report: Computers and Peripherals in Portugal

First, laptops replaced desktops in households. Now, laptops are being replaced by tablets. The dynamism of tablets is due not only to the replacement of laptops, but also as additional equipment with multiple functionalities which is easier to transport. Convertible laptops further respond to this trend, offering the best of both worlds; entertainment and performance. Several options of laptops can already be found in the market with slide or fold-away keyboards.

Competitive Landscape

There were some interesting movements in laptops in 2015. Samsung announced the discontinuation of laptops in 2014. Sony sold Vaio to another Japanese company, Japan Industrial Partners (JIP), which has kept the brand name Vaio, which at the time of writing was only being sold in the Japanese market.

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- http://www.fastmr.com/prod/1110442_computers_peripherals.aspx?afid=301

Industry Prospects

Over the forecast period it is expected that changes will continue in computers, with an expected increase in the cannibalisation of desktops by laptops and of laptops by tablets. Convertible laptops and convertible tablets are expected to see the fastest growth, combining different needs (entertainment and work) and also answering the growing demand for simplicity.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Computers and Peripherals industry in Portugal with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Computers and Peripherals industry in Portugal, our research will save you time and money while empowering you to make informed, profitable decisions.

The Computers and Peripherals in Portugal market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Computers and Peripherals in Portugal?
* What are the major brands in Portugal?
* How did netbooks fare vs. traditional laptops?
* What is the forecasted growth for portable computers like Apple’s iPad?
* What companies are planning to introduce competitors to the iPad?
* What companies are planning to introduce competitors to the iPad?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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