New market study, "Personal Care Appliances in Spain", has been published

The activities of the leading manufacturers of personal care appliances conferred dynamism upon the category in 2015, specifically the introduction of numerous new products within hair care appliances and body shavers. In addition, hair care appliances such as curlers, rollers and intense pulse light hair removal systems saw rapid increases in demand during 2015. Spaniards are increasingly looking for personal care appliances which offer similar effects to what professional beauticians can offer.

Competitive Landscape

Thanks to its strong presence within all personal care appliances categories, Philips Electrónica de Consumo SA maintained its leading position within personal care appliances in 2015 with a 14% volume share. Procter & Gamble España SA and Grupo Gillette España SA held second and third positions respectively in personal care appliances in 2015, each with an 11% volume share.

Full Report Details at
- http://www.fastmr.com/prod/1112826_personal_care_appliances.aspx?afid=301

Industry Prospects

As a result of the low penetration of electric facial cleansers in Spain, this category is set to continue registering the most dynamic growth rates of any personal care line is category during the forecast period. More manufacturers are expected to launch new products in the category and this is set to result in stronger demand.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Personal Care Appliances industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Personal Care Appliances industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Personal Care Appliances in Spain market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Personal Care Appliances in Spain?
* What are the major brands in Spain?
* What is the share for hair care appliances?
* Is an increased focus on health and beauty driving electric tooth brush sales?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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