"Food Preparation Appliances in Israel" Published

Food preparation appliances continued to be regarded as basic home appliances, supported by the ongoing home cooking trend. This is greatly influenced by cooking programmes, which gained in popularity in 2014 and 2015 and even include a reality show aimed at viewers who do not know how to cook. Thus more consumers are interested in cooking at home and buying the necessary appliances.

Competitive Landscape

Newpan led food preparation appliances in 2015, with a 25% retail volume share. This is largely due to its wide portfolio, which includes the Magimix, De’Longhi, KitchenAid, Moulinex and Tefal brands, and food preparation appliances in all categories. Newpan was closely followed by Brimag Digital Age, with its Kenwood and Graetz brands, which together accounted for the company’s 22% retail volume share in 2015.

Industry Prospects

Food preparation appliances is expected to record a 4% retail volume CAGR over the forecast period, in line with that of the review period. The home cooking trend gained in popularity over the review period and is expected to continue to rise steadily, influenced by the increasing emphasis on cooking in TV shows, as well as the veganism and vegetarianism trend.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Food Preparation Appliances industry in Israel with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Food Preparation Appliances industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.

The Food Preparation Appliances in Israel market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Food Preparation Appliances in Israel?
* What are the major brands in Israel?
* Has there been a growth in penetration for food preparation appliances?
* What is the category share for food processors? Is this a growth opportunity market?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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