RTD Coffee in the Netherlands - New Market Research Report

RTD coffee remained a niche in the Netherlands in 2015, although the category recorded high double-digit retail value growth. RTD coffee had some false starts over the past two decades as the product was launched by several companies, yet struggled to achieve a substantial level of sales. It seems, however, that the product is here to stay as young consumers in particular embraced RTD coffee at the end of the review period. The product proved a hit with consumers who are not loyal coffee drinkers. As the product is generally sweet and has a full milk and coffee flavour it is a good product to introduce young consumers to the world of coffee.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the RTD Coffee industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the RTD Coffee industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The RTD Coffee in Netherlands market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of RTD Coffee in Netherlands?
* What are the major brands in Netherlands?
* What are the key new launches of RTD Coffee and bottled coffee products?
* Who are the consumers of RTD coffee in Netherlands?
* Where is ready to drink coffee most commonly consumed?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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