New Market Report: Bleach in Malaysia

There are some surface care products like multipurpose cleaners or laundry care products like pre-wash stain removers which include a bleach function. Therefore, bleach recorded current value growth of 1% in 2015, which is lower than growth in the previous year, because it is losing popularity. Some consumers perceive that bleach is smelly and might harm the health.

Competitive Landscape

Clorox (M) led sales in bleach with a value share of 44% in 2015, followed by Sun Jiang Trading with a 20% value share. Clorox is famous for its top brand of bleach, Clorox, which is well known in every household and enables the company to maintain its lead in the category.

Industry Prospects

Value sales of bleach are expected to decline at a CAGR of -1% over the forecast period. The negative performance is expected to result from competition from products in other categories which offer similar functions or in cheaper range.

Full Report Details at
- http://www.fastmr.com/prod/1126909_bleach_malaysia.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Bleach industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Bleach industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Bleach in Malaysia market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Bleach in Malaysia?
* What are the major brands in Malaysia?
* How did bleach sales perform during the economic downturn?
* What are the major applications of bleach in Malaysia?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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