Royal Oak Whisky Mumbai Launch - Press Release.

Viiking Ventures, a vast conglomerate, has proved time and again that it strives for excellence and business innovation. Today, the group is building strongholds in the FMCG space, Hospitality, Entertainment, Realty, Sports, Aviation, and Philanthropy.

The dynamic enterprise has been picking up some serious speed with major acquisitions. Playboy India, Goa Kings, Planet Hollywood and Goa Premium are just some of brands, the group portfolio boasts of. The group was recently in the news over the iconic acquisition of Kingfisher Villa.

The man behind the vision, Mr. Sachiin Joshi, is known for his passion and business acumen. With the acquisition of Goa Kings, the seed for beverages was sown. Since then, the company ventured on its undying quest for perfection and creating the right brews for Indian tastes.

With the right brewmasters and global experts, the group invested in product development and innovation. The result is a treasured cellar with quality spirits & brews - serving Whisky, Gin, Rum, Brandy, Beer and Single Malts.

Sunday, the 1st of Oct was a proud moment for the company as they unveiled their signature blend - Royal Oak at JW Marriott, Sahar. Royal Oak is made with select aged Scotch produced in heartlands of Scotland and blended with two decade old Indian Malts, in Oak barrels with oak chips in Goa, India. Thus, producing one of India's finest blended Whisky. Royal Oak Gold Edition.

The event saw biggies from entertainment and beverages come together to celebrate the spirit of Indian blending. With mega liquor barons appreciating the taste, the premium whisky blend has hit the right notes.

The event saw whisky experts praising the brand. The blend offers woody whiffs with a delicate smokiness and a balanced character. With the choicest of malts giving it a distinct earthen taste, Royal Oak is on its way to become a connoisseur's delight.

Fortifying his vision, Mr. Sachiin Joshi - The Chairman stated, "It is amazing to see my vision and passion come to life. Over the years, we have perfected quality brews & spirits. It's my treasured cellar and today I open the doors for everyone to experience the unforgettable. To see an idea shape up into a fine blend, it's an amazing experience, and with all the research and innovation we have invested I am sure that this would be a sure shot hit with the Indian consumers."

Mr. Manoj Asrani, CMO of Viiking Ventures added, "We explored the Indian market, the Indian palette and the choicest of ingredients. We roped in global experts and the best of brewmasters to create a blend which uses select scotch with 20 year old Indian Malts. The result is Royal Oak. To keep it simple, we say its solid as Oak and smooth as Royalty."

The event also saw a teaser for their next spirit 'Sadhu' - A Premium Indian Single Malt. The teaser witnessed rave reviews from the fraternity and the distributors were keen to know the launch date. With multiple SKUs in the pipeline, the company is set on an upward curve.

About the Company

Think. Strategize and Implement are the key words that characterise Viiking Ventures. They are a vast conglomerate with business verticals such as Hospitality, Entertainment, Infrastructure and Philanthropic initiatives. Impeccable business acumen and modish strategic have successfully established Viiking Ventures as an upright name in the business arena.

About ROYAL OAK

Royal Oak Gold Edition is a premium grain whisky crafted by blending 20 year old aged Indian malts and select ages scotch. The aromatic flavour of the blend is filled with woody whiffs and offers a warm rich finish. Delicate to the palette, the been offers a truly royal feel justifying the name 'Royal Oak'. The golden hue of the colour along with rich aromas and smooth finish leaves connoisseurs with an unforgettable experience.