Baby Prams and Strollers Market Projections Highlight Positive Revenue Share during 2017-2026

Published: Wed Apr 17 2019


Analysis of goal baby prams and strollers market has been carried out by Fact.MR, and is represented in a systematic format in new research publication – global baby prams and strollers market. The research study covers deep insights on several factors influencing the growth of the global market. These factors include new developments, trends, opportunities, restraints and drivers that have positive and negative impact on the growth of the global baby prams and strollers market. The research report also includes forecast analysis that portray future market projections for a nine year period, starting from 2017 till 2026. This research study supports the reader in gaining deep insights of the market and also plan future moves based on past, present and future market scenario.

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With stringent rules of governments regarding safety regulations and baby care across regions, it has become imperative for manufacturers of baby care products to develop enhanced juvenile products that meet government standards. Design, quality and safety are intertwined aspects of baby care products, that the manufacturers are striving to improve by incorporating additional features to their products.

Baby prams and strollers are no exception. For instance, mandatory checking quality of wheels has been initiated by governments to regulate effective baby care. Also, European Union had introduced EU i-Size regulation that ensures high protection in all products associated with baby gear and safety, especially for children that are 15 months old. These regulations have made it imperative for manufacturers to develop prams and strollers with advanced features that have enhanced safety measures. This is expected to trigger the sale of baby prams and strollers in the long run. Additionally, fast-paced lifestyle, increasing number nuclear families and single parents have forced customers to prefer enhanced safety measures and convenience for babies. This has further spurred the adoption of baby prams and strollers.

Fact.MR’s analysis on the global baby prams and strollers market states that the market will grow at an impressive pace in the upcoming years and is projected to expand at a value CAGR of 8.3% throughout the period of assessment, 2017-2026. During this period, volume sales of baby prams and strollers across the globe is estimated to surpass 37,300 thousand units by end of the year of assessment (2026).

Prominent companies involved in production of baby prams and strollers include Artsana Spa, Beinmate Group Co. ltd., Dorel Industries Ltd., Emmaljunga Barnvagnsfabrik AB, evenflo Company Inc., and Goodbaby International Holdins Ltd.

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Increasing Developments in Baby Prams and Strollers in Europe to Drive the Sales of the Product in the Coming Years

Research says that Europe has been at the forefront with respect to innovations in baby prams and strollers. Government regulation in Europe initiated stringent regulations associated with baby safety. Rules were made to manufacture baby care products that ensured high level of protection and convenience for babies. This pushed the manufacturers to invest in research to develop advanced products to ensure protection head and neck of babies. The region is marked with presence of key players that are striving for developing prams and strollers for babies that offer additional features and safety. For example, in Europe, Bugaboo and Baby Jogger, few of the key manufacturers, have developed enhanced quality baby strollers and prams that have slip resistant rubber handle, self-aligning wheels, adjustable footrest and canopies for protection from UV radiation.

Adoption of smart technology has become a key trend among manufacturers of baby prams and strollers in Europe. Such smart strollers are gaining high momentum owing to their design that supports additional facilities such as storage, multiple seating configurations, and other smart features. For example, moxi stroller by 4momns is equipped with tail lights, pathway lights and an LCD dashboard that tracks speed, distance, temperature, battery level, calorie burn and time. Sale of baby prams and strollers in Europe is expected to reach a value of over US$ 2.5 Bn by end of assessment period (2026).

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