Probiotic Yogurt Market: Sale of Plant-based Probiotic Yogurt to Witness an Upsurge as Rise in Vegan

Published: Fri Jul 19 2019


The advancement of novel functioning foods incorporating probiotic has received accolades in the food industry and garnered attention from the field of nutrition. Given probiotic yogurt tends to shield the body against osteoporosis and aids digestion, consumption of probiotic yogurt has spiked dramatically over the years. These insights are according to the intelligence report, titled, "Probiotic Yogurt Market: Global Industry Analysis (2014-2028) and Opportunity Assessment (2019-2029)," which has been of late incorporated in Market Research Hub’s (MRH) exhaustive armamentarium. There has been substantial rise in the number of consumers who are not parsimonious to pay premium prices for functional foods. As such, sale of healthy and nutritious food products such as probiotic yogurt has gained traction owing to the presence of gut-friendly flora which has bearing on the healthy digestion. Nevertheless, probiotic yogurt also improves absorption of vitamins and minerals. Moreover, innovative products such as high-fiber or mix fruit yogurt are set to provide impetus to the probiotic yogurt market. According to the study, sale of plant-based probiotic yogurt will potentially spur the growth in probiotic yogurt market. Further, low-sugar and low-fat products will also receive major boost as consumers try to negate shortcomings of sedentary life-style. Amid fierce competition prevailing among preeminent players, companies have upped their efforts and proliferated investment in research and development activities. In addition, soaring vegan population has instilled confidence among big players in probiotic yogurt market. North America is set to rule the roost which is buoyed by increase in the growing health awareness in the region. Meanwhile, MEA will likely be a favorable investment destination for player in the probiotic yogurt market.

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Probiotic Yogurt Market: Report Content

Qualitative and quantitative analysis underpin insightful report on the probiotic yogurt market. Nevertheless, the report comprehensively elucidates facets of the market that are expected to have palpable impact on the growth of the probiotic yogurt market. Those facets include drivers, restraints, opportunities and trends. Further, the report delineates segmentation of the market which aims at offering a thorough analysis on probiotic yogurt.

A deep-dive and insightful analysis of the competitive landscape of the probiotic yogurt market counts on Porters’ Five Force Analysis. Furthermore, the Porters’ Five Force Analysis provides an exhaustive analysis on the likely strategies of the leading players in the probiotic yogurt market. Moreover, the business strategies hinges upon product portfolio, company overview, SWOT analysis, recent development and key differentiation.

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Probiotic Yogurt Market: Research Methodology

Primary research and secondary research accentuate insightful report on probiotic yogurt market, which provide in-depth assessment on the market. Accordingly, the report offers unbiased and reliable projections, and analysis that have considerable bearing on the historical data and market size. In addition, the report is based on primary sources which is propelled by in-depth and intelligent analysis from telephonic interview, well-ground experts, and exhaustive insights from seasoned analyst and surveys. On the other hand, the secondary sources hugely depends on press release, Factiva, trade journals, EC filing, governmental websites and resourceful database.

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